Resources to Help You Grow Your Business
The resources below include our favorite books, online courses and free downloads.
Free Resources
Choose one or use them all. These freebies are a great place to begin.
Get a customized plan to grow your business
Take this free, 10-minute assessment, and get a customized report with next steps to get better marketing results.
Optimize your website to bring in leads and sales
Review and apply this checklist of the 5 critical things your website needs to bring in more sales.
Develop a clear elevator pitch that leaves prospects curious to learn more
Follow this guide for a simple, 3-step formula for how to introduce your business so prospects want to learn more.
Online Courses
These are our favorite (and most practical) courses to help you dial in your marketing and grow your business.
StoryBrand Messaging Course
Learn the StoryBrand Messaging framework in this self-paced online course. It’s everything you need to develop a clear brand message.
Click below for a 7-Day free trial. After that, it’s $275/year, and you get access to this course and all the others in the Business Made Simple platform.
Small Business Flight School
This 6-month online program is designed to help small business owners double their revenue.
Register through the link below and get 4 coaching calls with Erin at any time during the program.
Business Made Simple University
This is the most practical (and affordable) online business education out there. The messaging and marketing courses give you everything you need to create an effective, simple marketing plan.
Disclaimer: We receive a commission if you purchase these courses after the free trials. That doesn’t impact the price you pay.
Book Recommendations
These books teach the frameworks that inform how we approach our work.
Building a StoryBrand
by Donald Miller
The framework in this book will help you develop a clear marketing message you can use internally and externally to grow your business.
They Ask, You Answer
by Marcus Sheridan
The inbound marketing and sales principles in this book demystify what kind of content your business needs to create to increase web traffic, leads and sales to position as the most trusted voice in your space.
Marketing Made Simple
by Donald Miller & Dr. JJ Peterson
This book removes the confusion of what an effective marketing plan should include.